Runes & Red Sauce
Objective: Build a brand from scratch, develop its full identity, and design a complete brand guideline book.
Role: Branding, logo design, illustration
Tools: Adobe Illustrator, Photoshop, InDesign
Runes & Red Sauce is a conceptual brand I created with my partner to celebrate our Italian and Swedish roots. We mashed up our cultures (and our love of food) into a pizzeria concept inspired by Vikings and Norse mythology. The project let me dig into every corner of branding - logo design, web, social media, illustration, you name it.
